Saturday, September 12

4 Ways to Market Yourself in a Social Sphere

In a fast paced world like ours, we are given little time to capture and hold attention. Irrespective of your potential to be a versatile companion, a humorous entertainer or riveting company, you are given only momentary notice and provided with a meager amount of time to prove yourself worthy of further interest, which makes it of utmost importance for you to learn how to market yourself in the social market. 
1. Look Right 
Any product is first discerned for its appearance and then its purpose. We dwell on things that look nice, and it is a fact best acknowledged than debated. Not every person is beautiful, but every person does have the potential to look great. All you need is a realistic self-appraisal, knowing what needs to be honed and polished. It doesn’t matter if you’re stocky or reed-thin, pale on the face or patchy with blemishes; every flaw comes with its room for a remedy. The right kind of clothes, make-up and grooming can alter an appearance drastically. Although make-over’s have been dramatically portrayed, they don’t have to be drastic revisions to your appearance. They can be subtle, with little changes that could easily lead to a transformation. Looking good, makes one feel good, and that is an undeniable fact. You wear your favorite dress or clothes of the color that suit you best, there is a definite change in your confidence and posture; thereby lending you a change in form. An approach to change in your appearance shouldn’t be clouded by resentment or disappointment of having to do so. Everybody has flaws, even that perfect person you covertly envy. The knack lies in knowing your weak areas and working on them, thereby rending them of their power. 
2. Pick your digs 
The first complaint of any single person is that they don’t find their right kind of guy or girl. If a man who wants a girl who likes to have fun and share his sense of adventure, he shouldn’t be looking for his match in a bookstore or the public library. If you’re on the lookout, you need to expand your hunting ground from familiar places. A hobby class or an event that strikes your interest would be the best place for you to meet someone new and interesting. If you like painting and fantasize of having your own Dali, you have little chances of having him stroll down the lane by your window. The best way to be known is to be seen. And the more people you see, the more chances you have of knowing someone whom you find interesting. Be it clubs, a social gathering, a book-opening, a tech-fest or a local competition, the more you participate and expand your social agendas, the better marketing you derive. 
3. Say it Forward 
Have your people ready. Keep a close group of friends whom you trust and are efficient. Don’t designate your shy friend with few acquaintances of your opposite sex for promotional activities. Have your people know the kind of person who would interest you and make sure that the word spreads. Gossip is well renowned for its speed and competence in distribution of a message. You can’t possibly be present in every social setting all the time personally, so best have ambassadors to take care of your promotional activities. Hearsay has a notorious reputation of being an irrefutable match-maker. 
4. Value of Interest 
Once you do manage to find someone who interests you, and you share the sentiment, the next task is of holding on to it. This is your chance to give the person a glimpse of your individuality, so don’t muck it up with desultory talks. You know what are your positive qualities, what activities you find to your liking, what music you enjoy and what food to relish. So, don’t waste an opportunity of revealing the efficacy of your personality with flimsy lines that serve little purpose and mundane talks that only depict rising nerves and desperation. Hold your own and be self-assured, or at least pretend to be, in the face of having a potential customer showing interest in making purchase. Even with a well-groomed style and an impressive setting, a cluttered introduction or a stuttering conversation can soon find good cause for a discount, consequently resulting in disregard and inevitable replacement. 
As I said before, there is potential in every person. The only difference between those strutting on the social grounds and those huddling in the corners is the knack of throwing light on all the right spots. Like any product on a commercial, we all carry our own social taglines, usually bestowed upon us by others. To make yourself a hit, there is only need to pay heed that you sell yourself to the right kind of people in the right kind of way.